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MARY KATHARINE HAM: Republicans have a huge MAHA opportunity in 2026 — if they don’t blow it
It’s election year, and in a midterm year, sometimes holding a coalition together can feel as tough as getting your family through spring sports, spring musicals, spring break and spring allergies all at once. This is where Republicans can take some advice and inspiration from the very suburban parent voters whose support they need in key districts this fall.
As someone who’s spent years talking to center-right women, I can tell you this: health and wellness are not niche issues. They’re not “woo-woo” or fringe. They’re kitchen-table, group-text, grocery-aisle stuff. It’s what moms are talking about while swapping tips about sleep, anxiety and the cleanest snacks they can find for their toddlers.
The MAHA movement, championed by figures like Robert F. Kennedy Jr. and embraced rhetorically by President Donald Trump, taps into something real that appeals to people across income, racial and party lines: Americans are exhausted by chronic disease, ultra-processed food and rising childhood obesity. A broad spectrum of parents are also concerned about increased screen time, social media use and their effects on children’s mental health.
Women — especially moms — are often the chief health officers of their households. They are looking for leaders who acknowledge that something is off and are willing to challenge entrenched interests, which moms often suspect are making their health choices harder.
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That’s the opportunity. Along with them, I’ve moved from trust in institutions to skepticism. I’ve been burned by big promises and become more concerned about having options that serve my family by being preventive instead of reactive.
A 2025 KFF/Washington Post poll found that more than 80% of parents, both MAHA and nonaligned, agree on the need for change and transparency on additives, highly processed foods and sugar content. A whopping 75% of parents ranked social media use as a major threat to children’s health and have led a sea change in support for practical solutions, like cellphone bans in schools. Those parental priorities are reflected in the MAHA Commission Report, released in 2025, which covers them all. It was a welcome change from the surgeon general’s report on youth mental health during the Biden administration in 2021, which managed to reduce school closures and increased screen time required by those closures to a literal footnote.
Republicans who frame MAHA around these concerns — and around empowering families to solve them by giving parents better information, improving food quality, supporting maternal health, investing in metabolic health and encouraging transparency — can build a coalition that includes suburban women who may not agree with the GOP on every issue but desperately want a culture shift around health.
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And it’s not just words, but actions. An expansion of Health Savings Accounts in the One Big Beautiful Bill allows millions more Americans to use their own money for their own decisions, tax-free, and to put it toward primary care and telehealth. Congressional Republicans also required more price transparency from benefits managers as a tool for bringing down drug prices.
But here’s where the danger creeps in.
When the conversation turns to limiting access to common medications like Tylenol during pregnancy, broadly casting doubt on vaccines, or heavy-handed censorship of healthcare information through avenues like drug ads, which creates speech concerns, the political calculus changes — fast.
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One reason President Trump had such a strong coalition in 2024 was the response to overreach during the pandemic — with an administration that believed it knew better than I did what was good for my kids. But if MAHA means simply substituting RFK’s personal pet views on things like vaccines and pharmaceutical ads for Dr. Fauci’s, then we’re not solving the problem.
Voters distinguish between “We want more transparency and safety data” and “We want to make it harder for you to access routine care.” The latter sounds destabilizing, and when it comes to health issues, the Affordable Care Act gave them enough of that to last a generation.
There’s also a deeper risk: conflating skepticism with cynicism.
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Many voters want reform because institutions have lost their trust. I’m one of them. But they don’t want to burn those institutions down. Democrats held a 20-point edge on the issue of education for generations, but long-term school closures by politically motivated school boards and unions gave Republicans a chance to peel off some of those voters with common-sense, concrete approaches as simple as opening schools and unmasking toddlers. Healthcare is another perennial Democratic strong suit, but bad pandemic policies degraded trust and gave Republicans a shot at these voters in 2024.
To keep these voters, keep it common-sense and concrete. For instance, where education and health intersect — kids, school and screen time — it has become a bipartisan no-brainer, as 38 states have enacted some kind of screen limitation in schools, with Republican-led states like Florida, Indiana and Virginia under former Gov. Youngkin leading the charge.
Polling shows that, even in the MAHA coalition, support for routine vaccines like MMR is high, while skepticism remains about COVID and flu vaccines, or their timing, which these voters put in a different category. Their thinking, like the coalition itself, is not simple or monolithic. They want improvements, guardrails and accountability, but get nervous about sweeping restrictions that feel like experimentation.
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And it doesn’t hurt to have the food pyramid finally catch up with common sense in a concrete and beautifully designed graphic that inverts the bad advice of yore. I knew at 12 years old that 11 carb servings wasn’t a great idea. More Eat Real Food, less RFK and Kid Rock in a cold plunge, is where you find persuadable voters.
The MAHA coalition includes a range of voices — some mainstream reformers, some longtime skeptics of pharmaceutical companies and some who have made a career out of questioning vaccines and established medical consensus. Republicans heading into a midterm year have to decide which lane they’re running in.
It can absolutely be a blessing. It broadens the party’s appeal, especially with women who want a healthier country for their kids.
Midterms are decided in the margins, by addition, not subtraction. They’re decided by voters who may like parts of the Republican economic message but still worry about cultural turbulence or instability. If Democrats are able to run ads accusing Republicans of threatening access to vaccines, pain relievers or basic healthcare information, that errant pitch will not stay confined to cable news debates. It will land in the t-ball stands on Saturday mornings.
Cameras showed former New York Giants co-owner Steve Tisch in the team’s draft room Thursday night during the first round.
At one point, Tisch was seen standing near Giants head coach John Harbaugh. Despite no longer holding a majority stake in the NFL franchise, Tisch remains the Giants’ chairman of the board.
ESPN obtained an NFL memo last month detailing plans by Steve Tisch and his siblings to transfer their stake in the Giants to trusts for their children.
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“Prior transfers to these Trusts were completed pursuant to 2023 and 2024 Finance Committee approvals,” the memo stated. “The Sellers now propose to transfer their entire remaining interests, totaling 23.1% of the Club, to the Trusts. … Following the transactions, the Sellers will no longer own any interest in the Club.”
It was not clear if the transfer requests were in any way related to Tisch’s name appearing in the Epstein files released by the U.S. Justice Department in January. Tisch’s name came up more than 400 times in the files. Tisch at the time said he knew Epstein but denied visiting Epstein’s island.
As for draft night, the Giants made what some viewed as an unconventional pick at No. 10, selecting offensive lineman Francis Mauigoa.
Before that, the Giants added another piece to their pass rush, selecting hybrid edge/off-ball linebacker Arvell Reese at No. 5.
Reese earned All-American honors at Ohio State and finished his first season as a full-time starter with 6.5 sacks.
Reese is set to join a pass rush that includes Brian Burns, Abdul Carter and, likely, Kayvon Thibodeaux.
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Everybody knew about the tragic auto accident and the follow-up a year later, but when it came to Rueben Bain’s draft status, people said, “No worries.” His arms are short, but he’s really good, so the refrain remained: “No worries.”
Why then did Rueben Bain slide to the middle of the first round of the NFL Draft on Thursday?
Whoever said neither issue would cause Bain to fall out of the Top 10 was obviously wrong.
He fell to the No. 15 overall selection held by the Tampa Bay Buccaneers.
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And judging by Bain’s demeanor during his post-draft interview on ESPN, he wasn’t thrilled about it.
“I know I’m the best in the country, I’m sure,” an unsmiling Bain told ESPN’s Laura Rutledge after his selection. “That’s how I think of myself.
“I’m telling you I can do anything I put my mind to because of my mindset. I know when I get to this next level I’m going to pop it. “
The Buccaneers selected Bain to be their outside rusher complement to Vita Vea on the interior.
The Bucs thus get the ACC defensive player of the year and a consensus All-American.
But they also get a player that multiple other pass-rush needy teams passed up. The New York Jets took TCU’s David Bailey with the No. 2 overall selection and the New York Giants picked Arvell Reese in the No. 5 slot.
Bain was not only the 15th player taken overall but the third edge defender. That’s considered great by any standard. But it’s a disappointment to Bain and changes the narrative on him somewhat.
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“He’s got to prove himself and beat the odds and prove he can get it done in the NFL,” draft guru Mel Kiper said on national TV.
Interestingly, most of the coverage of Bain’s slide focused on the short length of his arms.
Melvin Ingram once upon a time measured in with arms the spanned 31 1/2 inches. And although that is considered short, Ingram turned into a good player. He played 12 seasons and made three Pro Bowls.
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But Bain’s arms measured in at 30 7/8 inches, and that is extremely short. Indeed, it is the third-shortest arm length of any DE ever to participate in the combine.
So, is that the reason Bain dropped out of the Top 10?
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Or is it his driving troubles and the manner in which he addressed those with teams?
Bain, you should know, was driving in March of 2024 when he hit another car on South Florida’s I-95 in the 4 a.m. hour and set off a chain reaction — hitting an eastside concrete wall and then careening all the way across the highway to the westside concrete barrier — that eventually left passenger Destiny Betts in a coma.
Betts, who had not been wearing a seatbelt, died three months later from complications of her blunt force trauma injuries.
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Bain was charged but cleared of careless driving because, in part, the traffic homicide investigator said he received the final report after Bain had already paid his citation.
NFL teams were aware of all this, plus an ensuing accident the player had in October 2025, for which he was also charged with careless driving.
To make matters more dicey, Bain declined to be fully transparent about the accidents with some NFL teams he met with starting at the NFL combine. That disappointed at least one team, an evaluator on that team told OutKick.
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Bain also declined to discuss the matter on Wednesday in front of reporters.
The Buccaneers, however, feel good about Bain, his short arms and his questionable driving.
“We’ve known about this a long time,” said general manager Jason Licht. “I know it just came out a couple of weeks ago. It was a very tragic accident. Tragic experience for the family. And it’s something you never want to see happen.
“But he’s a good person who was involved in something that, you know, none of us ever want to be involved in and never want any of our loved ones involved in. But he loves football. He loves football.”
Fernando Mendoza shared the moment of being selected first overall in the NFL Draft with his family from home on Thursday night.
He was seen hugging his family, including his mother Elsa Mendoza, in a moment of celebration.
Despite being projected to be the first overall pick, Mendoza skipped the in-person draft in Pittsburgh to stay in Florida with his mother, who battles multiple sclerosis (MS) and is bound to a wheelchair.
Mendoza told reporters after he was drafted that he decided not to go to Pittsburgh to make it easier for his mother to travel to Las Vegas tomorrow when he visits his team.
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When Mendoza was only about 4 years old, his mother was diagnosed with the disease. It is a chronic, autoimmune disease of the central nervous system that can affect the brain and spinal cord. She has spent the last few years in a wheelchair.
Elsa Mendoza wrote about the experience in a 2015 letter to her sons that was published in The Players Tribune.
“I was diagnosed about 18 years ago, but of course you never knew that. You and Alberto were so young, and I was doing fine… and mostly I didn’t want you to worry. It just felt like this impossible thing to place on you guys. On my sweet boys. And then I kept doing fine until about 10 years ago, when we went skiing and I broke my ankle and knee,” she wrote.
“But even after that, I wasn’t quite ready to tell you — only that my leg hadn’t healed all the way, which is why your mom had her limp. It wasn’t until five years ago, when I got Covid, that things started to go downhill in a way where there was no more hiding it. It was during football season, and I realized I wasn’t going to be able to travel. And the thought of you wondering if I supported you any less, because suddenly I wasn’t at your games? I hated that. So that’s when I knew we had to sit you and your brother down.”
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She went on to recall, “how hard of a conversation it ended up being. ‘Your mom has this degenerative disease… and while we don’t know how it will progress, it’s going to start to affect us in a few ways. But it won’t affect us in the ways that matter. We’ll have each other, and love each other, and be there for each other. I promise.'”
Both of Mednzoa’s parents grew up in Miami, Florida, as the children of Cuban refugees who fled communism after Fidel Castro rose to power in the country.
Mendoza’s father, Fernando Mendoza Sr., was a rower at Brown University and a 1987 Junior World Championships gold medalist.
But Mendoza’s father also played football when he was younger, and was teammates with Miami Hurricanes head coach Mario Cristobal at Christopher Columbus High School during the 1980s. Mendoza would go on to defeat his father’s former teammate in this year’s CFP national championship game.
Meanwhile, his mother played tennis at the University of Miami.
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Former Giants co-owner Steve Tisch seen in team’s draft room
Rueben Bain’s short arms and tragic car accident history contributed to his NFL Draft slide
Giants use top-10 picks on Ohio State’s Arvell Reese, Miami’s Francis Mauigoa in 2026 NFL Draft
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